Archive for July 1st, 2009
Wednesday, July 1st, 2009
Find Designer Women’s Plus Size Summer Dresses
The shops and boutiques have huge store of plus size women summer dresses. Have a physical verification of the clothes quality and size from your local boutique and get some real idea about the summer dresses for women you are going to purchase. Different occasions demand different outfits. Like wise if you are looking for formal dresses then you should search them in the stores which have grand collection of formal dresses.
Popularity: 14% [?]
Wednesday, July 1st, 2009
Effective Logo Design: 6 Things You Absolutely Must Know Before Getting Your Logo Created
A good logo design can go a long way in helping to brand your company. Sadly, many companies out there have logo designs that were obviously not designed by professionals. You may offer better products or services but if your logo design does not reflect that then marketing your products or services might be an uphill task.
Memorable logo designs
Can you recall the Adidas logo? Of course you can; it is made up of just 3 lines. Basically a good logo design is memorable and describable. The simpler it is, the easier it is to remember. But it should not be so generic that it would be easily forgettable.
Image Association
The mention of the word Shell would conjure more images of gas stations than seaside imagery. Usually custom logo designs which are made up of common items with unique but easily identifiable shapes make great logos as in the case of Shell and Apple Computers. You see the shape, you think of the company. Nike’s logo is not based on a common item but it is easy to describe and is arguably one of the most recognizable logos around.
A Logo Says It All
If your business is new, you need all the help you can get in letting people know what you do. A logo which depicts your business is a good bet at accomplishing this. A good example of this type of logo would be the NBA logo.
Looking Professional
Professional looking logos are never cluttered. They have a tidy look which oozes class. Just look at the logos for Mercedes and Audi - simple, clean and uncomplicated. And the metallic color scheme suites the industry they are in. It somehow radiates with strength and reliability and gives the viewer a sense of confidence in the product.
Stand Out From The Crowd
It is always a good practice to compare your logo with those of your competitors. Does it stand out or do they all look the same? Suffice to say, a logo that stands out gets more attention which could lead to more business.
In The Customers Shoes
If you did not know anything about Nike, by just looking at their logo, would you buy shoes from them? Apparently their logo has a psychological advantage. Their swoosh logo design actually looks like an approval check. Your logo design should appeal to your target market. Put yourself in your customers’ shoes when deciding on your logo design. Do not be afraid to give feed back to your designer.
With the availability of affordable design software, many of you may be tempted to design logos yourself. My sincere advice to you is do it only if you are a qualified graphic designer. Many self designed logos only seem good in the eyes of the ones who created them. Once your logo ends up on one of those email with a collection of ‘bad logos’ in its attachment, it will be difficult for anyone to take your business seriously.
Save yourself the trouble and contact a reputable logo design agency to get yourself a professionally designed logo. Many offer rates below $80.00 with a turnaround time of just 2 days. It’s fast, it’s affordable and it’s exactly what you need.
Rex Hunter has been in the Public Relations and Advertising industry for more than 10 years. He has contributed many articles on custom logo design and extols the importance a good logo design.
Popularity: 15% [?]
Wednesday, July 1st, 2009
Logo Price : How Much Should You Fork Out For Your Logo
How much does it takes to get a logo created for your business? The suitable answer to this question is anywhere from nothing up to hundreds of thousands of dollars.
The logo design price changed in a totally surprising way from bottom range logo design rates $50 to top wide range prices to $50,000: thousands and tens of thousands of dollars.
You could circulate and state that you acquire what you pay for. This statement would be true 70% of the time but there are practically a number of cases where people fork out a lot of money and get rubbish and cases where people waste only a little and get a real branding jewel that breakthrough wonders for their business. So it is worth fitting some thought into the process of deciding a designer.
It is not surprising that “Branding consultants” cost the most since they contribute you a whole “new brand or image”. No doubt that branding consultants are more ideal for Fortune 500 companies, not for smaller companies. It can only makes sense if you’ll be spending A LOT of money to advertise your “new brand”. Without the enormous advertising dollars, Nike’s Swoosh means nothing to the public.
logo price that is between $1000-$2000 per logo will be concerning to traditional logo designers. Basically due to amount of time used up or blow witnessing and talking to customers. Since time is probably money, they have to cost that price. It is perfect for you if you want to personalized attention and prefer to sit down and have verbal discussion with the designers. For most small businesses, price charged is still above their budget.
Online logo designers charge from logo price $50 to $500 per logo. It is value for money for small businesses. Most are sufficient enough to offer this price because no time blow on appointments for discussion and talking to clients. Unlike “branding consultants”, they don’t need to crop up with those long winded proposals that tell you what each curve, swoosh, point signifies either. As such, the turnaround time will be much shorter.
No doubt that the logo price for online logo designers are much cheaper but not all gives the value for money. There are a couple of things that need to watch out for such as how many revisions are given. A lot of cut price designers limit the number of revisions and they consume extra for it.
What type of file formats are given. Some dishonest designers takes a CHEAP price and only supply low-resolution images, and charging extra for smart print quality images. You will definitely have them if you want to print it for corporate stationery in the future.
Also, see to it that logo is trademark-able. Certain unprofessional designers utilize public domain clip art. Therefore, you’re not able to enforce your trademark for your future usage.
Kent Wood has been in the marketing and branding industry for more than a decade. He has a tremendous passion for writing articles about branding, logo price and many more concerning about online business marketing.
Popularity: 16% [?]